Specialised Food Retail Chain with Three Prime Locations and Registered Proprietary Brand

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An acquisition opportunity is presented for an emerging chain specialised in fresh desserts and high-turnover indulgent products, developed under its own proprietary brand and operating through three active points of sale in strategic locations within the Region of Murcia. This is a young concept, commercially validated and rapidly embraced by the public, which has demonstrated its ability to generate sales since launch.

The project began operations at the end of 2025 with the opening of its first establishment. Following a strong market response, the brand expanded its presence to reach three operational units located in areas of high pedestrian and commercial traffic. Its development in just a few months reflects strong market acceptance of the concept and effective execution by the owners.

The core activity focuses on the sale of natural fruit served with creams, chocolate, toppings and other complementary products, within a visually appealing format designed for impulse purchases and immediate consumption. The value proposition combines an attractive product, fast service and an easily replicable customer experience, suitable for both spontaneous customers and repeat visitors.

The chain currently operates three establishments: a flagship unit located on one of the most prominent commercial avenues in the regional capital, which also functions as the central storage hub and includes a terrace; a second unit in the centre of a key municipality within the same region, positioned in an area with significant tourist footfall; and a third point of sale in a regional shopping centre, located next to the leisure and cinema area entrance. This geographic diversification enables the business to capture different customer profiles while spreading operational risk.

The business benefits from specialised equipment required for the activity, including ice cream machines, smoothie machines, display counters and refrigerated storage units, one of them industrial-grade for logistics support and stock management. Operations are designed for fast service with moderate technical requirements, facilitating replication of the model.

The current structure includes permanent staff assigned to each location, reinforced with additional support during weekends. This enables the business to maintain daily operations and absorb peaks in demand during busy periods.

The target market combines local customers, families, tourism, leisure visitors and impulse purchases. The positioning of the outlets in prime retail streets, central urban areas and entertainment environments strengthens organic customer acquisition. In addition, the brand benefits from media visibility and presence in regional digital press, contributing to commercial recognition.

The reason for sale is linked to a business/personal decision by the owners.

This opportunity is particularly well suited to quick-service food operators, food retail groups, franchisors or investors seeking an already tested concept with multiple locations, a registered brand and expansion potential into new cities or through franchising. It may also appeal to entrepreneurial buyers looking to acquire a fully operational structure from day one.

Key Figures

• Reported indicative annual turnover: €750,000
• Three active points of sale
• Registered proprietary brand
• Main unit with terrace and central storage function
• Current team with permanent staff and weekend reinforcement
• Real estate not included in the transaction (leased premises)

Approximate Monthly Rents

• Main unit (capital city): €2,500 + VAT
• Secondary municipality centre: €2,250 + VAT
• Regional shopping centre: €1,250 + VAT

Indicative asking price: €230,000.

Representative images created with AI.